Worcester’s Big Parade

Photo of an elephant never forgets

Elephants revealed in spectacular city art trail

A much-awaited public art trail featuring a rainbow herd of elephant sculptures has been launched in Worcester. Worcester’s Big Parade began on Tuesday, July 13 and will finish on Sunday, September 5. A Wild in Art event, the eight-week showcase […]

Photo of an elephant statue for Worcester's Big Parade

Worcester’s Big Parade marches into town next week

For eight weeks in the summer of 2021, Worcester will be brought to life by a parade of decorated elephant sculptures. Elephants – both big and small – will form a free art trail through the city’s streets and open […]

Elephant in the room interactive art experience

Summer arts event to ask ‘What’s the elephant in the room?’

A county event which will see Worcester transformed into a free, fun, art space, featuring elephant-shaped masterpieces, is to challenge visitors’ perceptions about mental health and wellbeing. Bringing a unique perspective to mental health, a ‘What’s the Elephant in the […]

Photo of Sara Matthews and Olly Turner

County creatives team up for summer art trail

Hartlebury-based creative company Decanter are the latest to sign up to be part of Worcester’s next BIG thing.  Decanter along with their sister company DC Merch, which help brands deliver memorable experiences along with bespoke creative merchandise, are becoming a […]

Photo of Kate Harvey, Sara Matthews and Alice Braddick

Charity joins parade to help tackle the ‘elephant in the room’

Onside will collaborate with Worcester’s Big Parade to promote mental health awareness to thousands of residents and visitors enjoying the eight-week elephant-themed sculpture trail. The charity’s elephant will not only add a splash of colour to city streets and public spaces but, it’s […]

Photo of Sara Matthews and community made elephants

Kind knitters answer hospice’s call in lockdown

Organisers of the city’s summer elephant trail are thanking county knitters and stitchers for casting on for hospice care in lockdown. Worcester’s Big Parade, a Wild in Art event brought to the city by St Richard’s Hospice, has been encouraging […]

Photo of Dale Parmenter and Sara Matthews

Global communications agency backs Worcester’s giant art project

Worcestershire-based global creative communications agency, DRPG, is the latest local company to partner in next summer’s elephant parade being brought to the city by St Richard’s Hospice. The Hartlebury-based company, which also played a key role in the hospice’s giraffe […]